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AGENDA

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4:45 PM - 5:30 PM PST (45 MIN)

Pricing Security Right: Why You're Leaving Money on the Table and How to Stop

Requires Registration

Most MSPs undercharge for security services because they price features, not outcomes. This session delivers a practical repricing framework built around business value, risk reduction, and client ROI — with real examples of MSPs who repositioned their security offerings and immediately increased deal size, close rates, and client retention.

  • Breakout Session
  • Business Strategy & Profitability
  • CISO / vCISO / Security Leader
  • Client Communication & Proving Value
  • Owner / CEO / Executive
  • Sales / Business Development
  • Sales & Revenue Growth
  • Sales, Pricing & Growth